MEREDITH Strategy & Design

We design great places and spaces that advance the purposes and performance of work.
Our mission is to help companies and organizations of every scale
more effectively achieve their goals
and capture value from what they and their people do.

Jim at meredithstrategyanddesign dot com

(248) 238-8480

Strategy + Design lexicon: Adversarial compatibility

Adversarial compatibility is one of the secret pivots on which technology turns. Every successful company starts out by being adversarially compatible with what’s already in the market, and every company that attains success tries to stop other companies from doing the same thing to it. In other words, every pirate secretly dreams of becoming an admiral.